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Recruiting Better Talent With Brain Games And Big Data

Filed under: Best Advice, Big Data, Recruiting & Hiring, Strategy
Recruiting Better Talent With Brain Games And Big Data

The job interview hasn’t changed much over the years. There are the resumes, the face-to-face meetings, the callbacks — and the agonizing wait, as employers decide based on a hunch about who’s best suited for the job.

Some companies are selling the idea that new behavioral science techniques can give employers more insight into hiring.

For most of her life, Frida Polli assumed she’d be an academic. She got her Ph.D, toiled in a research lab and started a post-doctorate program before she realized she’d been wrong.

Polli didn’t want to study neuropsychology — she wanted to use it in business.

“People have always wanted to find a way to assess someone’s cognitive and emotional traits in an objective way that might give them a sense of: What is this person really ideally suited for?” she says.

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